"A fresh set of eyes on a design challenge can provide some of the greatest solutions"
GLD create consumer experiences that appeal perfectly to the user and target a solution that is truly unique to really provide our clients with a competitive edge.
Competitor Market Analysis
We create great quality research to build a framework and understanding of the design field. This allows us to generate an understanding of the competition, trends and opportunities to win with a unique design.
Opportunity Find & Focus
We use our extensive research and analysis of brands to find a window of opportunity for a new product range. This allows us to design to a strategy in order to increase the likelihood of design success.
At GLD we have perfected our idea generation techniques to truly digest and focus on the problems and deliver the best outcome. We immerse ourselves into research to build a clear picture of the product environment, its use and effect on the users.
At GLD we pride ourselves in the quality of our conceptual work. We use the latest in illustrative, CAD and rendering software to produce designs that provide our clients with the visuals that identify shape, form colour, finishes and materials.
Detail Design for Manufacture
The details such as ensuring split lines don’t run on cosmetic surfaces, parts are drafted effectively, no nasty sink or sharp edges for the user to feel... our expertise particularly in plastic and injection moulding, make sure your designs still look beautiful when they become products.
We work with prototype modelling experts to deliver beautiful models that demonstrate the design in the flesh
Ongoing Design Support to Launch
Even after the design work is complete, we continue to support our client through the product lanuch to ensure that design intent is maintained.